Tuesday, January 17, 2006

What seems to be the problem? v1.0

I'll try to keep an ongoing dialog with myself, to see what I think I'm doing. Ok, here we go:
I will rethink TV. I want to put together concepts for ordinary people, to show good ways for us to use the big screen in our living rooms. My concepts will be centered around the big screen. I think we'll come to use this screen as a stage. When we share media experiences in our living room, whether it is movies, news, music or pictures, I think it's natural that we use this central stage. We would like to use our best screen to share. Of course we can use our laptop or our phone, but in the living room, the biggest screen wins. So how can we do that?

And I think that we will continue to watch TV. I think watching good video content, entertainment or news, is rewarding and relaxing. It adds value to our lives, and it is big a part of our culture. But with the changes that are taking place now, with content being available online, the way we use TV's to relax just won't work. We can't zap because there's an infinite number of things to watch. Maybe even we can't just see what's on because of time shifting. I want to give people the feeling of being in charge, not overloaded.

And the solution will have to be open. It can't be a finished product. It can't ignore the fluent and rapidly changing nature of the web. A lot of brilliant and good people come up with wonderful things every day. My concepts will have to allow for them to improve this later on. But I believe that a good base, a mental model, a basic environment that feel safe is very benefitiary. Good concepts for new TV should be constrained and defined yet provide the benefits from being connected to the web; like a safe home in a big city.

0 Comments:

Post a Comment

<< Home